5 Billboard Trucks That Are Winning OOH Campaigns
Although the more traditional methods of billboard and static advertising are still being used, there has been a significant shift over the past few years from stationary to mobile OOH advertising. Businesses are now experimenting with models, new business ideas and also different advertising campaigns.
Static billboards can be expensive, but they also offer limited reach in populated areas. If you want to reach the most people possible, mobile billboard trucks are your best bet. Brands and businesses are increasingly using this type of advertising to produce eye-catching and inventive displays for the general public.
These five billboard trucks are inventive, and they’re all great examples of creative advertising. They promote the brand well.
Barnes & Noble Ad
If you’re looking for a good book, you can’t go wrong with Barnes & Noble’s ad. It’s going to make you want to visit a bookstore. The Barnes & Noble ad truck is convincing enough to make people visit a bookstore if they haven’t.It’s a fun and easy way to display their books and the perfect way to show off their collection or to add a little fun. It makes its own style by paying attention to a specific title that catches people’s attention in addition to having a highly attractive appearance.
WHO and United Nations-Covid 19 Collaborations
In 2020, many businesses and brands chose to show their support and love for healthcare professionals.
A health and safety awareness campaign was developed by the World Health Organization and the United Nations to educate people about ways to stay healthy during the current coronavirus pandemic.
The brand used outdoor advertising and online digital display media to distribute its messaging in the US, Mexico, Canada, Brazil, Italy, Argentina, and the UK. The billboard trucks in the areas provided a phone number to help people with any questions they might have about COVID-19.
Northridge Toyota Truck
The Northridge Toyota Truck used a clever way to let people know about their clearance sale. To make them aware of what was going on, they used symbols. You can see from the billboard trucks that graphic design and advertising themes can be very creative and effective. Toyota’s case for buying goods with a prominent logo in the center is compelling.
Coca-Cola’s Christmas Truck
Coke is another successful business that has done a great job observing the Christmas season. These billboard trucks are rumored to be very big, and they’re rumored to move from place to place. The red color of this holiday season artwork matches the red of this season’s apparel. The logo symbolizes the holiday spirit of the season, as well as the color of the season. When people see the billboard truck, they’re moved, inspired, and motivated to crack open a Coca-Cola with their family. This is a really great way to implement brand loyalty.
KNIX- Stop Trashing Their Periods
Knix, the Toronto-based intimates firm, decorated a garbage truck in New York City with a sign saying “Stop Wasting Your Periods.” They did this as part of a campaign to raise awareness about the 6 billion tampons thrown away annually. As the campaign was taking place, more than 40,000 people visited Times Square and other key locations in New York City. They were there to visit one of the most visited places on Earth.
The Tostitos x Pepsi Truck
The Mardi Gras celebration has been used by PepsiCo and Frito-Lay as a marketing opportunity. In the holiday season, the colorful combination of the traditional Christmas theme and the well-known festive colors would draw audiences’ attention.
Talking over gatherings and offering suggestions for selecting food and drink successfully influences the buyer’s decision.
Billboard trucks are always a key part of successful campaigns. They’re a great marketing strategy to reach a broader audience. If you are looking for effective new ways to market your business using billboard trucks, contact Texas Mobile Advertising. Our team of experts is ready to assist you in creating the best billboard trucks for your brand.
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